Cheap Advertising Strategies for Small Businesses
Another quarter is passing us by, and small businesses are all the rage, lately. With the current attempt to beat the economy into submission, the little guys are suffering much more than the corporate giants. But with this fact comes another: people are more eager to buy from small businesses, and stay away from the soulless conglomerates that are a big part of the problem with the global market.
In fact, a recent study done for National Small Business Week by WebVisible found that 83% of consumers asked said they prefer buying from a small business, versus a large corporation or chain. They cited reasons such as wanting to support their community, liking the more personalized service, and cheaper prices on a larger scale. But taking advantage of this means you have to be seen.
We have spoken a lot in past weeks about some of the more common marketing moneymakers on the Internet. But sometimes you need good old fashioned advertising techniques, especially now that they are so out they are in. You have a fresh start in many of the old ways of getting noticed, and you should utilize this resource to the best of your ability.
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