Web development by Rubik Integration

About Yaby Cosmetics

Yaby was developed by Toronto makeup artist, Liz Yu, when she was searching for a solution to condensing her ever growing kit. After going through a number of DIY kit solutions, that eventually have to be replaced due to the limitations of easily sourced DIY materials, Liz decided to create a more permanent and easily customized solution for all artists looking for an answer to their kits organization.
The online shop was fast growing but Liz realized that the layout she was using was rather messy and confusing for her visitors, so she wanted something CLEAN and ELEGANT. Liz also faced another dilemma: each of her product such as the "cheeks blush" has more than 1 color, she tried to use Zencart's attributes but the display was rather difficult to use, and Zencart would crash at checkout step if the customers add too many items with attributes. Liz solved it by using multiple products instead, so for "cheeks blush" she would create a category (instead of a product) called "cheeks blush" then assign multiple products (each product is "cheeks blush" with different color). But it was rather time consuming for visitors to browse and choose the products, Liz needed a SMARTER way to present her products.
We were pondering over the idea of using an alternative software, but it would be too much time consuming and it would cost a small fortune, we definitely don't want that. Eventually, we figured out a brilliant idea when we were looking at a competitor site of Yaby Cosmetic, and the result can be seen on this new "cheeks blush" page.
On the same page, you will also see it for the first time we employ our skills and experience with Zencart and Ajax to create the "Ajax add to cart" (try to click the "Add to cart" button and you will see). The result is the noticeable increase in loading speed (and thus time saving for customers), the nice effect also gears the customers' attention toward the shopping cart and checkout link. By the way, if you like it, make sure you also checkout our new version on LethalDiesel project with more features.

Owner message

"You have been an amazing, from working with me on the design to executing and laying out each step of the process. I appreciate the attention you put into every little detail. Our website have received so many rave reviews and comments, thanks to RUBIK!"
Liz Yu
Yaby Cosmetics
PH303 - 36 Lee Centre Dr.
Toronto, ON M1H 3K2 Canada

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